I'm Shalev Sheff.
I came into this work through a simple, powerful moment, helping a family member in crisis. That's where I understood the power of words, and my own ability to use them: with care, precision and a deep love for the craft.
In the years since, I've been studying, and I'm still learning and going deeper. I'm a psychology student, an NLP Master and Trainer, and I've completed a wide range of international courses in self-clarity, purpose and personal depth.
Along the way, I've had the privilege of guiding several hundred people in many formats, one-on-one journeys, groups, workshops, depth conversations and spaces where people truly met themselves.
After October 7th, after going through an extreme event, I used these tools on myself. That's where I discovered rare, new tools, not from theory, but from real, lived practice.
Inside that process I met dozens, and then hundreds, of men with their own challenges, like all of us. Men who function, smile, work, create, fight, love, and inside are looking for more quiet, more clarity, more connection, more life.
Out of that need and learning, I created MENLP Feeling: a course that blends several worlds, with a strong anchor in NLP.
I'm not here to stand above you. I'm here to walk through the course with you, emotionally, as a brother, without performance. Sometimes I'll be real and hard. Sometimes soft as butter.
The goal is for you to know yourself and to create the person you actually want to become, while you enjoy life, build rich relationships, move toward results and a career direction that fascinates you, and build hobbies and habits you genuinely love doing.
This isn't a course for the already-perfect. And it isn't a course for people trying to be perfect. It's a course for men who hope and act toward an authentic, full life, inside and out.